Demise of Green Energy Greatly Exaggerated




For an industry that supposedly is on the brink of collapse, clean energy sure is holding up well. We've seen it at the local level, where our nonprofit, which is involved in energy efficiency, benchmarking and other energy-saving programs, is gaining a higher profile.

And we're seeing it nationally, too. Three items - the restart of a billion-dollar military solar program; President Obama's $4 billion commitment to cutting energy costs; and Kachan & Co's predictions for Clean energy technology in 2012 (more here) - are indicative of the growing interest.

The big news is that Bank of America Merrill Lynch and SolarCity are combining to revive a plan to install solar panels on up to 120,000 military housing units across the nation, creating 300 megawatts of solar power. This is further evidence the military, which contends the nation's dependence on foreign oil is a security risk, is taking a leading role in the green movement. Want more evidence? The military has turned up the heat on energy technology by selecting 27 test sites for various proposals.

In addition, a just-announced Obama public/private partnership could lead to $2 billion worth energy-saving improvements on federal buildings across the nation, and $2 billion more on 1.6 billion square feet of commercial and industrial property. Some heavy hitters have signed up.

Energy efficiency has long been called the "low-hanging fruit" of the clean-energy movement because a relatively modest investment can yield significant results.

Then there is Dallas Kachan's 2012 clean tech forecast. The forecast is mixed - expect declines in venture capital and for election-year rhetoric to muddy the waters - but is bolstered by his predictions that oil prices will rise, making renewables more economically viable; that innovation in solar energy will surge; and that Corporate America will "buy their way into clean technology markets in 2012, supplementing the role of traditional private equity and evidencing a maturation of the cleantech sector. "

Some states are moving faster in clean energy's various segments than others. Here in California, Gov. Jerry Brown is a big proponent, embracing a multi pronged effort that features a greater emphasis on efficiency. The state seeks to reduce CO2 emissions by 20 percent annually through 2020, and the Global Warming Solutions Act, or AB 32, passed in 2006, sets a goal of 33 percent renewable energy generation by 2020.

No wonder Ernst & Young likens the momentum of clean energy to the industrial revolution.

Reminds me of the Mark Twain quote, "The reports of my death are greatly exaggerated."

White House photo of Presidents Obama and Clinton.